The platform is rolling out a new feature that allows them to cut down on the amount of artificial intelligence-produced content appearing in their streams. This initiative comes as the platform announced that it presently contains over 1 bn AI videos.
Trial and Implementation
This change is undergoing trials over the next few weeks before a global rollout. This development comes amid a surge in AI content, driven by recent AI video creators.
AI Proliferation Online
Studies have shown that almost one in 10 of the fastest-growing content creators on another major platform exclusively feature clips produced artificially. A significant portion of this content is considered low-quality AI content, a phrase for inferior, factory-style content that is frequently illogical or surreal.
Our research shows that a lot of users enjoy content made with AI tools, from AI artwork to educational videos, and we intend to offer the community the ability to see more or less of that, according to their own likes,” stated a spokesperson.
Scale of AI Content
TikTok announced that there are currently 1.3 billion videos on its app tagged as artificially created. Collectively, in excess of 100 mn videos are submitted to the service every day, making AI content a minor percentage of its total content library.
User Control Features
Members will be able to reduce or increase the amount of AI-generated videos they view by accessing the “manage topic” option in the application and picking AI-made media. Additional categories that currently be adjusted under the filter include current affairs, fashion, beauty, and choreography.
Content Labeling and Policies
Its rules oblige content makers to identify “realistic” AI-generated content, and it prohibits dangerous AI impersonations of celebrities or critical incidents. Any authentic-looking AI-generated clip that is not labeled can be deleted under its community policies.
Furthermore, the service will from now on apply an artificially created watermark to content made using its built-in AI features, or detected by an collaborative effort for identifying content made by AI. This action is aimed to deter users from trying to circumvent the tagging system.
Responsible AI Funding
TikTok is furthermore establishing a two million dollar educational fund for experts and institutions to develop learning resources about responsible artificial intelligence. This project will benefit educational bodies specializing in teaching programming and robotics.
Platform Protection
The video-sharing app has defended its content review process, amid controversy over intentions to make redundant numerous content moderators in the United Kingdom. It is planning to eliminate a significant number of roles in its content moderation department in London, with labor groups and digital protection specialists expressing worry that humans are being replaced by automated systems.
A company official explained that people-led review would continue to be important, but artificial intelligence can protect employees by eliminating the most harmful content prior to it has to be seen by staff. The company reported a notable drop in shocking and graphic content reviewed by content reviewers over the past year due to reliance on its AI tools.
“We think that it’s essential to integrate humans and technology to maintain a secure environment,” she said. “We’ll have staff as part of that process, but we additionally believe it’s very important to minimize viewing of harmful content as rapidly, which is the area in which a significant AI assistance is really helping us work at speed.”
